Behind the Scenes at Personalised Favours
Posted: March 03, 2020Categories: Behind the Scenes at Personalised Favours
For the past eleven years, Personalised Favours has been beautifying weddings, lighting up faces on birthdays, Christmases and anniversaries, and celebrating a little one’s christening or milestone. Founder and Joint Managing Director Mel Wilkinson’s story of success during this time has certainly been momentous.
Chances are, if you're reading this, your life has in some way been impacted by breast cancer. Whether it's affected your mum, sister, aunty, grandma, neighbour or BFF, the sad fact is: too many of us have a story to tell about the occurrence of breast cancer in our lives. With 50 Australian women diagnosed and 8 Australian women losing their battle with breast cancer every day (more than 3,000 will lose their lives to breast cancer this year), it's time to take action.
Supporting the National Breast Cancer Foundation
Leaving a high-flying career in corporate banking to become Joint Managing Director of a personalised wedding favours and special occasion online store is an unusual choice for most 30-something dads. But this is exactly what MD Matthew Mosse-Robinson did back in 2013. And he's never looked back. Joining forces with sister-in-law and PF Founder Melissa Wilkinson, together they have transformed the company from a backyard operation into a multimillion dollar international enterprise, dispatching 3000 orders across Australasia and the US every month.
As the token male staff member and honorary 'Office Dad' we ask the all-important question: what do we get our MD for Father's Day?
Central Coast entrepreneurs Melissa Wilkinson and Matthew Mosse-Robinson have shared their story in front of a packed audience at the annual Retail Global event on the Gold Coast last week. Selected to present alongside the likes of Booktopia CEO Tony Nash, The Beach People Co-Founders, Victoria Beattie and Emma Henderson, and Amazon Marketing Manager Brittany Rinker, Melissa and Matthew were handpicked to educate audiences about how they transformed their backyard e-Bay business into the multimillion dollar enterprise it is today, by selling 'love' online.
Observing a gap in the wedding market for affordable, customised wedding goods upon her own engagement nine years ago, Melissa's background in industrial design and work with